Embellish Your Life

Tag lines. I love them.

In designing the new website, I had the opportunity to employ some new tag lines describing what I think Funk & Weber Designs is about and/or where we’re heading. I brainstormed and made lists–good times!

One of my favorites is Off the Wall Embroidery. It could mean “off-the-wall” as in bizarre; that wouldn’t bother me at all. I’d rather like that. But while some people claim our designs are “different,” I don’t think anyone would call them bizarre. I mean “off the wall” literally, as in Get your needlework off the wall and into your life.

You’re familiar with our bracelets and bookmarks, and maybe you’ve seen or heard me talk about barrettes, headbands, pendants, spice jars, etc. Well, I hope to do a lot more along those lines—and that will be the trademark name of that line of projects: Off the Wall Embroidery.

But that’s not all we’ll do. Now that we’re back in pattern-making mode, we may also do some On the Wall projects. I want to keep that door open, anyway.

Funk & Weber, "Ring" fractal

Embellish Your Life began to stand out to me. It’s not an original phrase, I know. It strikes me as authorly: an author embellishes stories; an author might embellish a life story. But has the phrase been used in terms of embroidery? It’s entirely possible, of course–there’s nothing new under the sun–but I can’t think of any examples.

Embroidery is embellishment; that could be the same as saying Stitch Your Life or Decorate your Life with Stitches. That’s very close to what I mean by Get your needlework off the wall and into your life. That the phrase works with both the writing side of my life and the embroidery side is especially appealing, and it works with off-the-wall and on-the-wall projects.

I love the idea of embellishing my life–making it prettier, making it better and more interesting than it is. Who wouldn’t want to embellish his/her life? So that’s what we’re going to do here: embellish our lives. Doesn’t that sound like fun?

And that, friends, is why you see that tag line in the upper right corner.

Now it’s your turn: What’s your tag line? What are you about and where are you headed?

2 Responses to “Embellish Your Life”

  1. I love the concept of embellishing one’s life! Mind you, for some totally weird reason I get a mind picture of a belly dancer, swathed in metres of colourful silks and dripping in gold jewellery. Perhaps it’s that embellish sounds a bit like ‘belly’, and embellish sounds a bit ‘bedouin – as in bedouin tents in the desert where said belly dancers were want to gyrate’ ! Or maybe it’s just that it’s Friday afternoon here in Perth and my brain is fried from trying to work out more tags for my own website LOL

    By the way – is that picture one of the very clever fractal pictures? The ones that are actually pictorial representations of mathematical equations?

    February 10, 2011 @ 11:22 pm
  2. Oh … and I just passed my mouse over the pic and realised that it is INDEED a fractal picture.

    February 10, 2011 @ 11:23 pm

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